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SEO Specialist

SEO Specialists design strategies that help increase a website's traffic and overall ranking on search engine results.

$87k
Annual Salary

What skills are essential for an SEO Specialist?

Key skills for an SEO Specialist include proficiency in keyword research, understanding of search engine algorithms, knowledge of SEO tools (like Google Analytics and SEMrush), content creation, link building, and strong analytical and problem-solving abilities.

What does an SEO Specialist do?

An SEO Specialist optimises websites to improve their search engine rankings, drive organic traffic, and enhance online visibility. This involves conducting keyword research, analysing website performance, implementing on-page and off-page SEO strategies, and creating content that aligns with SEO best practices.

What are the career prospects for an SEO Specialist?

SEO Specialists are in high demand across various industries, including digital marketing agencies, e-commerce, and tech companies. Career paths can lead to roles such as SEO Manager, Digital Marketing Manager, or SEO Consultant, with opportunities for growth and specialization as the field evolves.

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